Photojournalism documents events to tell the story Marketing creates one.

Photojournalism is done in different countries. 

Photojournalism is just for news Marketing is for ads

Photojournalism is black and white photography and Marketing is color

What is the difference between Photojournalism and Marketing photography?

What are the types of specific lighting setups?

Lowers the level of white for any setting

Set a baseline of white for the lighting conditions

Increases the levels of white in an image

Cones detect color Rods detect shade and shadow

Cones give us spatial cues and Rods do not

Cones are better in bright light Rods in low light 

Subtractive is removing a color from the pallet

Subtractive is reducing color in Photoshop